MBA526 Strategic Management and Business Policy
MBA526 Strategic Management and Business Policy
Syllabus | International University of Sarajevo - Last Update on Mar 03, 2026
Management
Senad Bušatlić
Course Lecturer
Course Objectives
"This course is designed to integrate and apply students’ knowledge and experience in the context of the development of Business Policy and the practical application of Strategic Management. "
Learning Outcomes
After successful completion of the course, the student will be able to:
Course Materials
Required Textbook
Essential reading: Hunger, J. David and Wheelen, Thomas L. (2011), Essentials of Strategic Management, 13th Edition, Prentice Hall.
Additional Literature
Recommended reading: David, Fred (2007), Strategic Management: Concepts and Cases, 11th Edition, Prentice Hall.Teaching Methods
The methods include lectures (which may involve power point presentation
Video and audio aids)
Student presentations
Projects and class discussions.
Weekly Topics
| Week | Topic | Readings / References |
|---|---|---|
| 1 | Introductory Lecture | |
| 2 | Introduction to Strategic Management, Research and Scientific Paper Writing | |
| 3 | Basic Concepts of Strategic Management | Chapter 1 |
| 4 | Cooperate Governance | Chapter 2 |
| 5 | Social Responsibility and Ethics in SM; 10%, Case study 10% | Chapter 3, Team 1 |
| 6 | Environmental Scanning and Industry Analyses; 10%, Case Study 10% | Chapter 4; Team 2, Ethics (+/- 6 pgs); 10% |
| 7 | Interm Exam 1; Mart 26, 2024, Class hour, 60 minutes; Weight 10% | Chapters: 1-4 |
| 8 | Internal Scanning, Organizational Scanning; 10%, Case Study 10% | Chapter 5, Team 3 |
| 9 | Strategy Formulation: Situation analyses and Business strategy; 10%, Case 1; 10% | Chapter 6 Team 4 |
| 10 | Strategy Formulation, Cooperate Strategy; 10%; Case 2; 10% | Chapter 7 Team 5 |
| 11 | Strategy Formulation, Functional Strategy and Strategic Choice; 10%; Case 3; 10% | Chapter 8 Team 6 |
| 12 | Wrap of for the Final exam and the final project presentation! | |
| 13 | A Term project presentation, (45 minutes each team- detailed presentation); 15% | Team 1 and Team 2 |
| 14 | A Term project presentation, (45 minutes each team- detailed presentation); 15% | Team 3 and Team 4 |
| 15 | A Term project presentation, (45 minutes each team- detailed presentation); 15%, A Term project submission; Tuesday, June 3,2023, till 1:00 PM; 25% (+/- 30 pg's) E and hard copy | Team 5 and Team 6, One Term Project per each team! |
Course Schedule (All Sections)
| Section | Type | Day 1 | Venue 1 | Day 2 | Venue 2 |
|---|---|---|---|---|---|
| MBA526.1 | Course | - | - | - | - |
Office Hours & Room
| Day | Time | Office | Notes |
|---|---|---|---|
| Tuesday | 08:00 - 12:50 | B F1.4 | or per appointment |
| Wednesday | 12:00 - 12:50 | B F1.4 | or per appointment |
| Thursday | 12:00 - 12:50 | B F1.4 | or per appointment |
Assessment Methods and Criteria
Assessment Components
Final Exam
AI: Not AllowedAlignment with Learning Outcomes : 2 3 and 4
Interim Exams
AI: Not AllowedAlignment with Learning Outcomes : 2
Paper 1
AI: Not AllowedAlignment with Learning Outcomes : 1
Presentation of a Chapter
AI: Not AllowedAlignment with Learning Outcomes : 1 2 and 3
Case Study Analyses
AI: Not AllowedAlignment with Learning Outcomes : 1
Presentation of the Final Paper
AI: Not AllowedAlignment with Learning Outcomes : 1 2 3 and 4
Final Paper
AI: Not AllowedAlignment with Learning Outcomes :
IUS Grading System
| Grading Scale | IUS Grading System | IUS Coeff. | Letter (B&H) | Numerical (B&H) |
|---|---|---|---|---|
| 0 - 44 | F | 0 | F | 5 |
| 45 - 54 | E | 1 | ||
| 55 - 64 | C | 2 | E | 6 |
| 65 - 69 | C+ | 2.3 | D | 7 |
| 70 -74 | B- | 2.7 | ||
| 75 - 79 | B | 3 | C | 8 |
| 80 - 84 | B+ | 3.3 | ||
| 85 - 94 | A- | 3.7 | B | 9 |
| 95 - 100 | A | 4 | A | 10 |
Late Work Policy
Information about late submission policies will be shared during class and posted in this section. Please check back for official guidelines.
ECTS Credit Calculation
📚 Student Workload
This 6 ECTS credit course corresponds to 150 hours of total student workload, distributed as follows:
Lecture Hours
45 hours ⏳ (15 week × 3 h)
Home Study
30 hours ⏳ (15 week × 2 h)
Presentations
20 hours ⏳ (4 week × 5 h)
interim exam study
15 hours ⏳ (3 week × 5 h)
Case study
12 hours ⏳ (3 week × 4 h)
Final Paper study
28 hours ⏳ (14 week × 2 h)
150 Total Workload Hours
6 ECTS Credits
Course Policies
Academic Integrity
All work submitted must be your own. Plagiarism, cheating, or any form of academic dishonesty will result in disciplinary action according to university policies. When in doubt about citation practices, consult the instructor.
Attendance Policy
Students are expected to adhere to the attendance requirements as outlined in the International University of Sarajevo Study Rules and Regulations. Excessive absences, whether excused or unexcused, may impact academic performance and eligibility for assessment. Mandatory sessions (e.g., labs, workshops) require attendance unless formally exempted. For detailed policies on absences, documentation, and penalties, please refer to the official university regulations.
Technology & AI Policy
Laptops/tablets may be used for note-taking only during lectures. Phones should be silenced and put away during all class sessions. Audio/video recording requires prior permission from the instructor.
Artificial Intelligence (AI) Usage: The use of AI tools (e.g., ChatGPT, Copilot, Gemini) varies by assessment component. Please refer to the AI usage indicator next to each assessment item in the Assessment Methods and Criteria section above. Submitting AI-generated content as your own work, where AI is not explicitly allowed, constitutes an academic integrity violation.
Communication Policy
All course-related communication should occur through official university channels (institutional email or SIS). Emails should include [MBA526] in the subject line.
Academic Quality Assurance Policy
Course Academic Quality Assurance is achieved through Semester Student Survey. At the end of each academic year, the institution of higher education is obliged to evaluate work of the academic staff, or the success of realization of the curricula.
Learning Tips
Be prepared to contribute thoughtfully during class discussions, labs, or collaborative work. Active participation deepens understanding and encourages critical thinking.
Complete assigned readings or prep materials before class. Take notes, highlight key ideas, and jot down questions. Aim to grasp core concepts and their applications—not just facts.
Use course frameworks or methodologies to analyze problems, case studies, or projects. Begin early to allow time for reflection and refinement. Seek feedback to improve your work.
Don’t hesitate to reach out when something is unclear. Use office hours, discussion boards, or peer networks to clarify concepts and stay on track.
Syllabus Last Updated on Mar 03, 2026 | International University of Sarajevo
Print Syllabus
Referencing Curricula Print this page
| Course Code | Course Title | Weekly Hours* | ECTS | Weekly Class Schedule | ||||||
| T | P | |||||||||
| MBA526 | Strategic Management and Business Policy | 3 | 0 | 6 | T: 17-19"50 | |||||
| Prerequisite | None | It is a prerequisite to | - | |||||||
| Lecturer | Senad Bušatlić | Office Hours / Room / Phone | Tuesday: 8:50-12:50 or per appointment Wednesday: 12:00-12:50 or per appointment Thursday: 12:00-12:50 or per appointment |
|||||||
| sbusatlic@ius.edu.ba | ||||||||||
| Assistant | Assistant E-mail | |||||||||
| Course Objectives | "This course is designed to integrate and apply students’ knowledge and experience in the context of the development of Business Policy and the practical application of Strategic Management. " |
|||||||||
| Textbook | Essential reading: Hunger, J. David and Wheelen, Thomas L. (2011), Essentials of Strategic Management, 13th Edition, Prentice Hall. | |||||||||
| Additional Literature |
|
|||||||||
| Learning Outcomes | After successful completion of the course, the student will be able to: | |||||||||
|
||||||||||
| Teaching Methods | The methods include lectures (which may involve power point presentation, video and audio aids), student presentations, projects and class discussions. | |||||||||
| Teaching Method Delivery | Face-to-face | Teaching Method Delivery Notes | ||||||||
| WEEK | TOPIC | REFERENCE | ||||||||
| Week 1 | Introductory Lecture | |||||||||
| Week 2 | Introduction to Strategic Management, Research and Scientific Paper Writing | |||||||||
| Week 3 | Basic Concepts of Strategic Management | Chapter 1 | ||||||||
| Week 4 | Cooperate Governance | Chapter 2 | ||||||||
| Week 5 | Social Responsibility and Ethics in SM; 10%, Case study 10% | Chapter 3, Team 1 | ||||||||
| Week 6 | Environmental Scanning and Industry Analyses; 10%, Case Study 10% | Chapter 4; Team 2, Ethics (+/- 6 pgs); 10% | ||||||||
| Week 7 | Interm Exam 1; Mart 26, 2024, Class hour, 60 minutes; Weight 10% | Chapters: 1-4 | ||||||||
| Week 8 | Internal Scanning, Organizational Scanning; 10%, Case Study 10% | Chapter 5, Team 3 | ||||||||
| Week 9 | Strategy Formulation: Situation analyses and Business strategy; 10%, Case 1; 10% | Chapter 6 Team 4 | ||||||||
| Week 10 | Strategy Formulation, Cooperate Strategy; 10%; Case 2; 10% | Chapter 7 Team 5 | ||||||||
| Week 11 | Strategy Formulation, Functional Strategy and Strategic Choice; 10%; Case 3; 10% | Chapter 8 Team 6 | ||||||||
| Week 12 | Wrap of for the Final exam and the final project presentation! | |||||||||
| Week 13 | A Term project presentation, (45 minutes each team- detailed presentation); 15% | Team 1 and Team 2 | ||||||||
| Week 14 | A Term project presentation, (45 minutes each team- detailed presentation); 15% | Team 3 and Team 4 | ||||||||
| Week 15 | A Term project presentation, (45 minutes each team- detailed presentation); 15%, A Term project submission; Tuesday, June 3,2023, till 1:00 PM; 25% (+/- 30 pg's) E and hard copy | Team 5 and Team 6, One Term Project per each team! | ||||||||
| Assessment Methods and Criteria | Evaluation Tool | Quantity | Weight | Alignment with LOs | AI Usage |
| Final Exam | 1 | 20 | 2, 3 and 4 | Not Allowed | |
| Semester Evaluation Components | |||||
| Interim Exams | 1 | 10 | 2 | Not Allowed | |
| Paper 1 | 1 | 10 | 1 and 2 | Not Allowed | |
| Presentation of a Chapter | 1 | 10 | 1, 2 and 3 | Not Allowed | |
| Case Study Analyses | 1 | 10 | 1 and 4 | Not Allowed | |
| Presentation of the Final Paper | 1 | 15 | 1, 2, 3 and 4 | Not Allowed | |
| Final Paper | 1 | 25 | Not Allowed | ||
| *** ECTS Credit Calculation *** | |||||
| Activity | Hours | Weeks | Student Workload Hours | Activity | Hours | Weeks | Student Workload Hours | |||
| Lecture Hours | 3 | 15 | 45 | Home Study | 2 | 15 | 30 | |||
| Presentations | 5 | 4 | 20 | interim exam study | 5 | 3 | 15 | |||
| Case study | 4 | 3 | 12 | Final Paper study | 2 | 14 | 28 | |||
| Total Workload Hours = | 150 | |||||||||
| *T= Teaching, P= Practice | ECTS Credit = | 6 | ||||||||
| Course Academic Quality Assurance: Semester Student Survey | Last Update Date: 27/03/2026 | |||||||||
