VA452 Show Reel Production
VA452 Show Reel Production
Syllabus | International University of Sarajevo - Last Update on Mar 03, 2026
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Visual Arts and Visual Communications Design
Muhammed Yasir Goz
Course Lecturer
Course Objectives
This course focuses on the conceptualization, planning, and execution of show reels tailored for promoting their own works.Students will explore narrative building, editing techniques, and motion graphics, culminating in a professional-quality portfolio piece.
Learning Outcomes
After successful completion of the course, the student will be able to:
Course Materials
Required Textbook
1-The Art of the Pitch: Persuasion and Presentation Skills that Win Business-Peter Coughter, 2-Story: Substance, Structure, Style and the Principles of Screenwriting-Robert McKee, 3-Steal Like an Artist: 10 Things Nobody Told You About Being Creative - Austin Kleon, 4-How to Win Friends and Influence People - Dale Carnegie, 5-Show Your Work!: 10 Ways to Share Your Creativity and Get Discovered - Austin Kleon
Additional Literature
1-The Art of the Pitch: Persuasion and Presentation Skills that Win Business-Peter Coughter,Teaching Methods
Weekly Topics
| Week | Topic | Readings / References |
|---|---|---|
| 1 | Introduction to Show Reel Production: Purpose and Fundamentals. Selecting themes and topics. Assigning Projects | 1-The Art of the Pitch: Persuasion and Presentation Skills that Win Business-Peter Coughter, |
| 2 | Defining the Show Reel Concept,Exploring themes, concepts, and bascis of branding for show reel design. | 1-The Art of the Pitch: Persuasion and Presentation Skills that Win Business-Peter Coughter, |
| 3 | Planning and Pre-Production, selecting works.Storyboarding and scripting as tools for bringing ideas to life | 2-Story: Substance, Structure, Style and the Principles of Screenwriting-Robert McKee, |
| 4 | Technical Aspects-understanding video formats. Understanding editing techniques to shape compelling narratives. | 2-Story: Substance, Structure, Style and the Principles of Screenwriting-Robert McKee, |
| 5 | Cinematography Basics: Capturing High-Quality Footage. Applying cinematography principles to capture professional footage | |
| 6 | Motion Graphics and Visual Effects.Using appropriate effects and animations to captivate the audience. | 5-Show Your Work!: 10 Ways to Share Your Creativity and Get Discovered - Austin Kleon |
| 7 | Designing audio to enhance emotional and visual impact. Sound Editing for Show Reel | |
| 8 | MID-TERM | |
| 9 | Building a visual identity through typography, color, and design elements. Personalizing the showreel to reflect individual style. | 3-Steal Like an Artist: 10 Things Nobody Told You About Being Creative - Austin Kleon, |
| 10 | Color Grading and Color Correction Techniques to evoke mood and style. | |
| 11 | Advanced Editing Techniques: Building Professional Transitions with After Effects template base. | |
| 12 | Combining video, photography, and graphics for a seamless show reel.Crafting a cohesive and engaging narrative flow. | |
| 13 | Peer review and iterative refinement for a polished, impactful final product. | 4-How to Win Friends and Influence People - Dale Carnegie, |
| 14 | Presentation of the draft work final show reel and receiving constructive critiques. | 5-Show Your Work!: 10 Ways to Share Your Creativity and Get Discovered - Austin Kleon |
| 15 | Reflecting of growth, future goals, and how to continue evolving craft. Final reviews for Show Reel Production. |
Course Schedule (All Sections)
| Section | Type | Day 1 | Venue 1 | Day 2 | Venue 2 |
|---|---|---|---|---|---|
| VA452.1 | Course | Monday 12:00 - 14:50 | B F1.24 (MAC Studio) | - | - |
Office Hours & Room
Assessment Methods and Criteria
Assessment Components
Final Exam
AI: Not AllowedAlignment with Learning Outcomes : 1 2 3
Midterm Exam
AI: Not AllowedAlignment with Learning Outcomes : 1 2
Assignments
AI: Not AllowedAlignment with Learning Outcomes : 4
Tutorials
AI: Not AllowedAlignment with Learning Outcomes : 3
IUS Grading System
| Grading Scale | IUS Grading System | IUS Coeff. | Letter (B&H) | Numerical (B&H) |
|---|---|---|---|---|
| 0 - 44 | F | 0 | F | 5 |
| 45 - 54 | E | 1 | ||
| 55 - 64 | C | 2 | E | 6 |
| 65 - 69 | C+ | 2.3 | D | 7 |
| 70 -74 | B- | 2.7 | ||
| 75 - 79 | B | 3 | C | 8 |
| 80 - 84 | B+ | 3.3 | ||
| 85 - 94 | A- | 3.7 | B | 9 |
| 95 - 100 | A | 4 | A | 10 |
Late Work Policy
Information about late submission policies will be shared during class and posted in this section. Please check back for official guidelines.
ECTS Credit Calculation
📚 Student Workload
This 6 ECTS credit course corresponds to 150 hours of total student workload, distributed as follows:
Lecture Hours
45 hours ⏳ (15 week × 3 h)
Assignments
36 hours ⏳ (6 week × 6 h)
Tutorials
11 hours ⏳ (11 week × 1 h)
Midterm exam
24 hours ⏳ (2 week × 12 h)
Final exam
34 hours ⏳ (2 week × 17 h)
150 Total Workload Hours
6 ECTS Credits
Course Policies
Academic Integrity
All work submitted must be your own. Plagiarism, cheating, or any form of academic dishonesty will result in disciplinary action according to university policies. When in doubt about citation practices, consult the instructor.
Attendance Policy
Students are expected to adhere to the attendance requirements as outlined in the International University of Sarajevo Study Rules and Regulations. Excessive absences, whether excused or unexcused, may impact academic performance and eligibility for assessment. Mandatory sessions (e.g., labs, workshops) require attendance unless formally exempted. For detailed policies on absences, documentation, and penalties, please refer to the official university regulations.
Technology & AI Policy
Laptops/tablets may be used for note-taking only during lectures. Phones should be silenced and put away during all class sessions. Audio/video recording requires prior permission from the instructor.
Artificial Intelligence (AI) Usage: The use of AI tools (e.g., ChatGPT, Copilot, Gemini) varies by assessment component. Please refer to the AI usage indicator next to each assessment item in the Assessment Methods and Criteria section above. Submitting AI-generated content as your own work, where AI is not explicitly allowed, constitutes an academic integrity violation.
Communication Policy
All course-related communication should occur through official university channels (institutional email or SIS). Emails should include [VA452] in the subject line.
Academic Quality Assurance Policy
Course Academic Quality Assurance is achieved through Semester Student Survey. At the end of each academic year, the institution of higher education is obliged to evaluate work of the academic staff, or the success of realization of the curricula.
Learning Tips
Be prepared to contribute thoughtfully during class discussions, labs, or collaborative work. Active participation deepens understanding and encourages critical thinking.
Complete assigned readings or prep materials before class. Take notes, highlight key ideas, and jot down questions. Aim to grasp core concepts and their applications—not just facts.
Use course frameworks or methodologies to analyze problems, case studies, or projects. Begin early to allow time for reflection and refinement. Seek feedback to improve your work.
Don’t hesitate to reach out when something is unclear. Use office hours, discussion boards, or peer networks to clarify concepts and stay on track.
Syllabus Last Updated on Mar 03, 2026 | International University of Sarajevo
Print Syllabus
Referencing Curricula Print this page
| Course Code | Course Title | Weekly Hours* | ECTS | Weekly Class Schedule | ||||||
| T | P | |||||||||
| VA452 | Show Reel Production | 0 | 3 | 6 | ||||||
| Prerequisite | Senior Standing | It is a prerequisite to | - | |||||||
| Lecturer | Muhammed Yasir Goz | Office Hours / Room / Phone | ||||||||
| myasirgoz@ius.edu.ba | ||||||||||
| Assistant | Assistant E-mail | |||||||||
| Course Objectives | This course focuses on the conceptualization, planning, and execution of show reels tailored for promoting their own works.Students will explore narrative building, editing techniques, and motion graphics, culminating in a professional-quality portfolio piece. | |||||||||
| Textbook | 1-The Art of the Pitch: Persuasion and Presentation Skills that Win Business-Peter Coughter, 2-Story: Substance, Structure, Style and the Principles of Screenwriting-Robert McKee, 3-Steal Like an Artist: 10 Things Nobody Told You About Being Creative - Austin Kleon, 4-How to Win Friends and Influence People - Dale Carnegie, 5-Show Your Work!: 10 Ways to Share Your Creativity and Get Discovered - Austin Kleon | |||||||||
| Additional Literature |
|
|||||||||
| Learning Outcomes | After successful completion of the course, the student will be able to: | |||||||||
|
||||||||||
| Teaching Methods | ||||||||||
| Teaching Method Delivery | Face-to-face | Teaching Method Delivery Notes | ||||||||
| WEEK | TOPIC | REFERENCE | ||||||||
| Week 1 | Introduction to Show Reel Production: Purpose and Fundamentals. Selecting themes and topics. Assigning Projects | 1-The Art of the Pitch: Persuasion and Presentation Skills that Win Business-Peter Coughter, | ||||||||
| Week 2 | Defining the Show Reel Concept,Exploring themes, concepts, and bascis of branding for show reel design. | 1-The Art of the Pitch: Persuasion and Presentation Skills that Win Business-Peter Coughter, | ||||||||
| Week 3 | Planning and Pre-Production, selecting works.Storyboarding and scripting as tools for bringing ideas to life | 2-Story: Substance, Structure, Style and the Principles of Screenwriting-Robert McKee, | ||||||||
| Week 4 | Technical Aspects-understanding video formats. Understanding editing techniques to shape compelling narratives. | 2-Story: Substance, Structure, Style and the Principles of Screenwriting-Robert McKee, | ||||||||
| Week 5 | Cinematography Basics: Capturing High-Quality Footage. Applying cinematography principles to capture professional footage | |||||||||
| Week 6 | Motion Graphics and Visual Effects.Using appropriate effects and animations to captivate the audience. | 5-Show Your Work!: 10 Ways to Share Your Creativity and Get Discovered - Austin Kleon | ||||||||
| Week 7 | Designing audio to enhance emotional and visual impact. Sound Editing for Show Reel | |||||||||
| Week 8 | MID-TERM | |||||||||
| Week 9 | Building a visual identity through typography, color, and design elements. Personalizing the showreel to reflect individual style. | 3-Steal Like an Artist: 10 Things Nobody Told You About Being Creative - Austin Kleon, | ||||||||
| Week 10 | Color Grading and Color Correction Techniques to evoke mood and style. | |||||||||
| Week 11 | Advanced Editing Techniques: Building Professional Transitions with After Effects template base. | |||||||||
| Week 12 | Combining video, photography, and graphics for a seamless show reel.Crafting a cohesive and engaging narrative flow. | |||||||||
| Week 13 | Peer review and iterative refinement for a polished, impactful final product. | 4-How to Win Friends and Influence People - Dale Carnegie, | ||||||||
| Week 14 | Presentation of the draft work final show reel and receiving constructive critiques. | 5-Show Your Work!: 10 Ways to Share Your Creativity and Get Discovered - Austin Kleon | ||||||||
| Week 15 | Reflecting of growth, future goals, and how to continue evolving craft. Final reviews for Show Reel Production. | |||||||||
| Assessment Methods and Criteria | Evaluation Tool | Quantity | Weight | Alignment with LOs | AI Usage |
| Final Exam | 1 | 30 | 1,2,3 | Not Allowed | |
| Semester Evaluation Components | |||||
| Midterm Exam | 1 | 20 | 1,2 | Not Allowed | |
| Assignments | 4 | 40 | 4 | Not Allowed | |
| Tutorials | 1 | 10 | 3 | Not Allowed | |
| *** ECTS Credit Calculation *** | |||||
| Activity | Hours | Weeks | Student Workload Hours | Activity | Hours | Weeks | Student Workload Hours | |||
| Lecture Hours | 3 | 15 | 45 | Assignments | 6 | 6 | 36 | |||
| Tutorials | 1 | 11 | 11 | Midterm exam | 12 | 2 | 24 | |||
| Final exam | 17 | 2 | 34 | 0 | ||||||
| Total Workload Hours = | 150 | |||||||||
| *T= Teaching, P= Practice | ECTS Credit = | 6 | ||||||||
| Course Academic Quality Assurance: Semester Student Survey | Last Update Date: 27/03/2026 | |||||||||